Here’s a quick question-and-answer about Bobcat Net Worth Network, the financial literacy and planning program on campus.
Is this a student-run program?
Yes. Bobcat Net Worth Network is a student-run campaign created for a public relations campaigns class taught by Professor Charles Kaufman.
Who are the students?
The students involved in this financial literacy campaign include: Mary Aldon, Ashley Bahl, Chelsea Kneblik, Lizzie Laster, Sam McIntosh, Morgan Ring, Chelsea Roeder, Lorna Stevens, Jeaneen Tierney and Aly Tomasello. They are all senior public relations majors.
When was it established?
It was established in January 2011 for Professor Kaufman’s PR campaigns class.
What’s the purpose and goals?
The purpose of Bobcat Net Worth Network is to create a campaign to raise awareness and increase knowledge about financial literacy among the Texas State University community. The plan will educate Texas State students about financial literacy and teach them to make sound financial decisions, increase and be money savvy. Bobcat Net Worth Network hopes to increase financial awareness at Texas State by 15 percent before April 1, 2011, and also to have 20 percent of the student body actively participate in and be exposed to campaign tactics by April 2011.
What has been the response so far?
So far, Bobcat Net Worth Network has conducted surveys to Texas State students, and the results proved just how important it is to raise awareness in financial literacy. One question asked, “When is the right time to start planning for retirement?” and many students had no idea. Pre- and post-tests will be given at the next Bobcat Net Worth Network presentation to students in order to measure how much knowledge has been gained. Luckily, Texas State has many organizations and programs to target in this campaign. Bobcat Net Worth Network will continue to outreach through social media outlets.